The dismissal of a lawsuit filed by a group of “cosmetic surgeons” against the Utah Plastic Surgery Society (UPSS), American Society of Plastic Surgeons (ASPS), the American Board of Plastic Surgery (ABPS), and 19 specific plastic surgeons, alleging that their patient-safety advertisements were tantamount to attempting to form a monopoly, has been upheld by the 10th District U.S. Court of Appeals. Plastic surgeons in Boca Raton and around the country can breathe a little easier knowing that they will not be punished for their efforts to educate the public about safety in surgeries.
The suit asserted that advertising run by the UPSS modeled on the ASPS’ Do Your Homework campaign violated both the Sherman Antitrust Act and the false advertising statute of the Landham Act. At the heart of the complaint was the idea that by suggesting cosmetic surgery is safer when performed by ABPS-certified plastic surgeons, as opposed to “cosmetic surgeons”, the UPSS was being deceptive. The court decided that the plaintiffs failed to show any reasonable instances of antitrust or deceptive advertising violations and ruled in favor of the defendants. The decision served to implicitly confirm the legitimacy of the distinction between board-certified plastic surgeons and lesser-trained practitioners.
“Despite the hurdles we have had to cross in dealing with the lawsuit, I was always supremely confident that we would prevail in promoting safe plastic surgery in Utah and beyond,” says former UPSS President Trenton Jones, MD.
Dr. Berman is uniquely qualified in that he is a double board-certified plastic surgeon in Boca Raton, holding certifications from both the American Board of Plastic Surgery and the American Board of Otolaryngology (ear, nose, and throat surgery). He is also an active member of the Aesthetic Society and the American Society of Plastic Surgeons allowing him to be up to date with the latest and greatest in medical techniques and technology.
So whether you’re considering rhinoplasty, breast augmentation, laser rejuvenation treatments, or facial injections, Dr. Berman is the clear choice to guarantee the safety and quality of your procedure.
Call 561-417-0171 today to setup your consultation with Boca Raton’s leading plastic surgeon!